777 cx Privacy Policy — How We Handle Your Personal Data

777 cx is committed to protecting the personal information of every player who registers and uses the platform. This Privacy Policy sets out in clear terms what data we collect, what we do with it, who we might share it with, and what rights you have over your own information as a user of 777 cx.

We recognise that Pakistani players have a reasonable expectation of privacy when they use an online platform and share their personal details with it. That expectation isn't taken lightly. 777 cx collects only the data that is genuinely necessary to operate the platform, verify player identities, process payments, and meet any applicable legal obligations. We do not build extensive data profiles of our players for commercial sale, and we do not share personal information with third parties for their own marketing purposes.

The data controller responsible for your personal information on 777 cx is the operator of the 777cx.world platform. If you have any questions about this policy or about how your data is handled, the contact details are provided at the end of this document.

777 cx collects personal data through several channels: during account registration, during the KYC verification process, through your ongoing use of the platform, and through interactions with customer support. The specific data we collect includes:

Registration Data

• Full name as it appears on your CNIC or valid identification document
• Mobile phone number (used for account login and communications)
• Date of birth (to verify you meet the 18+ age requirement)
• Email address, if provided during registration
• Username and encrypted password

Verification Data

• CNIC number or copy of valid Pakistani identification, where required for KYC
• Payment method details — the name registered to your Easypaisa, JazzCash, NayaPay, SadaPay, or bank account, confirming ownership
• Selfie or photograph for identity confirmation, where applicable

Platform Usage Data

• Betting and gaming activity records — games played, bets placed, outcomes, and transaction history
• Deposit and withdrawal records including amounts, dates, and payment methods used
• Device information — device type, operating system, browser version, and IP address
• Session logs — login times, session duration, and platform interactions

Support Interaction Data

• Records of communications with the 777 cx support team, including chat logs and email correspondence

Every category of personal data 777 cx collects has a specific, legitimate purpose. We don't collect data speculatively or "just in case." The legal bases and purposes for data collection are as follows:

The security of your personal data is a core operational priority for 777 cx, not a secondary consideration. The platform applies multiple layers of technical and organisational security to ensure your information is protected throughout its lifecycle on our systems.

• Encryption in transit: All data transmitted between your device and 777 cx servers is encrypted using 256-bit SSL (TLS 1.2+). This applies to every page load, every login, every deposit, and every communication with the platform.
• Encryption at rest: Sensitive personal data stored in 777 cx databases is encrypted at rest. This means that even in the unlikely event of an unauthorised server access, stored data cannot be read without the encryption key.
• Password security: Passwords are never stored in plain text on 777 cx systems. They are stored as salted cryptographic hashes — a process that makes it computationally infeasible to reverse-engineer the original password from the stored value.
• Access controls: Access to systems containing player personal data is restricted to authorised 777 cx personnel who need it to perform their job functions. Access logs are maintained and reviewed.
• Two-factor authentication: 2FA is available for all 777 cx player accounts and is strongly recommended. Enabling 2FA adds a significant additional layer of protection against unauthorised account access.
• Data breach response: In the event of a data security incident that may affect player data, 777 cx will notify affected players promptly via the contact details on file and take immediate steps to contain and address the incident.

777 cx does not sell your personal data to any third party under any circumstances. We share your data only in the limited, specific situations described below:

• Payment processors: When you make a deposit or request a withdrawal on 777 cx, the relevant transaction data is shared with the payment provider (Easypaisa, JazzCash, NayaPay, SadaPay, bank networks, or card processors). This is limited to what is necessary to complete the transaction.
• Game software providers: When you play a game from a third-party provider on 777 cx, a session token is passed to that provider to initiate the game. No personally identifiable information beyond a session identifier is shared with game providers.
• Fraud prevention and security services: Anonymised or pseudonymised device and behavioural data may be shared with security and fraud detection services that help protect 777 cx and its players from fraudulent activity.
• Legal and regulatory requirements: 777 cx will disclose personal data to law enforcement, regulatory bodies, or courts where required by applicable law. We will share only what is specifically required and will notify you where legally permissible to do so.
• Business transfers: In the event of a merger, acquisition, or transfer of the 777 cx business, player data may form part of the transferred assets. Players will be notified of any such change and their rights under this policy will be maintained by any acquiring entity.

777 cx uses cookies and similar tracking technologies to operate the platform effectively, improve the user experience, and maintain account security. Here is a breakdown of the types of cookies used:

• Essential cookies: These are necessary for the platform to function. They manage your login session, keep you authenticated during your visit, and maintain your account preferences. Without essential cookies, 777 cx cannot function correctly. These cannot be disabled.
• Security cookies: Used to detect and prevent fraudulent or suspicious activity, including unusual login patterns, account sharing, and automated bots.
• Functional cookies: Remember your preferences — such as your chosen odds format, language setting, and notification preferences — so you don't have to reset them on every visit.
• Analytics cookies: Help us understand how players use different parts of the 777 cx platform so we can improve features and fix issues. Analytical data is aggregated and does not identify individual users.

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of parts of the 777 cx platform. Clearing cookies will end your current session and require you to log in again.

Given that 777 cx handles real-money PKR transactions, the way we handle payment-related information receives particular attention. The following protections apply specifically to your financial data:

• Full payment account numbers, card numbers, and banking credentials are never stored in plain text on 777 cx systems. Only tokenised references or the last few digits of account numbers are retained for display purposes.
• All payment processing is handled through secure, dedicated payment infrastructure. Card payments are processed via PCI-DSS compliant processors — 777 cx never sees or stores full card details.
• Transaction history — the record of deposits and withdrawals on your 777 cx account — is retained as part of your account data and is accessible to you from your account dashboard at any time.
• Payment method verification (confirming that a payment account belongs to you) is conducted once per payment method. The documentation used for this verification is retained only as long as required for compliance purposes.

777 cx may send promotional and informational messages to registered players about bonuses, new games, platform updates, and special offers. These communications are always based on explicit consent — you will not receive marketing from 777 cx unless you have opted in.

• Marketing consent can be granted or withdrawn at any time from within your 777 cx account settings, or by contacting support directly.
• Withdrawal of marketing consent does not affect your ability to use the platform or access your account. Transactional communications — such as deposit confirmations, withdrawal receipts, and security alerts — are not marketing and will continue regardless of your marketing preference.
• Players who have self-excluded from 777 cx will not receive any marketing communications during their exclusion period, regardless of prior consent.
• 777 cx does not share player contact details with third-party companies for their marketing purposes. Any promotion sent from a 777 cx channel is sent by 777 cx directly.

As a 777 cx player, you have the following rights regarding your personal data. These rights can be exercised by contacting the support team at support@777cx.world with your account details and a description of your request:

777 cx retains personal data for as long as your account is active and for a period thereafter as required by applicable legal and compliance obligations.

• Active accounts: Personal data is retained for the duration of your account's active status on 777 cx.
• Closed accounts: Following account closure, certain data — particularly transaction records and identity verification documents — may be retained for a minimum period of five years to meet anti-money laundering and financial record-keeping obligations. This is a legal requirement, not a discretionary choice.
• Inactive accounts: If your 777 cx account has been inactive for 24 months or more, we will contact you to confirm whether you wish to keep the account open. If no response is received, the account may be closed and data archived.
• Marketing data: Where your consent for marketing has been withdrawn, associated marketing data (preferences, communication history) will be deleted or anonymised promptly.

Once the applicable retention period has expired, personal data is either securely deleted or anonymised so it can no longer be associated with you as an individual.

777 cx is strictly an 18+ platform and is not directed at anyone under the age of 18. We do not knowingly collect personal data from anyone under 18 years of age. If it comes to our attention that an account has been registered by a person under 18, the account will be closed immediately and all associated data deleted, except where retention is required by law.

If you are a parent or guardian and believe your child may have registered an account on 777 cx, please contact us immediately at support@777cx.world and we will investigate and act promptly.

777 cx may update this Privacy Policy from time to time to reflect changes in our data practices, the services we offer, or applicable legal requirements. When material changes are made, we will notify registered players by SMS to the mobile number on file and/or through a notification within the platform.

The updated policy will always display a revised "last updated" date at the top of the page. Continued use of 777 cx following notification of a policy update will be treated as acceptance of the revised terms. If you do not agree with a material change to the Privacy Policy, please cease using the platform and request account closure.

If you have any questions about this Privacy Policy, want to exercise any of your data rights, or have concerns about how 777 cx has handled your personal information, please get in touch with our team directly:

• Email: support@777cx.world
• Live Chat: Available in-platform after login, 24 hours a day
• Response time for data requests: 777 cx will acknowledge data subject requests within 72 hours and aim to resolve them within 30 days.

When submitting a data request, please include your registered mobile number and account username so we can verify your identity before processing the request.